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Late majority are the latter part of the majority crowd,
and they tend to be motivated less to move toward
newer technologies, moving when it becomes a foregone
conclusion.
Laggards are risk-adverse consumers, often waiting until
there is no choice.
The consumers of the new identity technologies are not end
users, but rather they are companies that leverage these technologies
to provide their end users with greater security and
functionality, which translates to an edge in the marketplace. At
an individual level, companies, websites, and developers are
starting to embrace these technologies, ?¬?rst on a small scale and
expanding outward. Impact on the marketplace will not happen
instantly, as adoption needs to take place by the thousands, and
then by the tens and hundreds of thousands.
Industry innovators and early adopters will be the ?¬?rst to embrace
this new generation of identity technologies. In exchange
for the bene?¬?ts that working within the Identity Metasystem
provides, these pioneers are adopting the supporting technologies
and changes in infrastructure. The changes are primarily
technology choices, although there are some changes of philosophy
involved.
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